Supporting Australian Fashion
AFF: Fast Fashion Uncovered

AFF: Fast Fashion Uncovered

Earlier this week the Myer Centre Adelaide presented Fast Fashion Uncovered: a night celebrating its high street brands. Fashion blogger Hannah Materne filed this report post-show.
#PinkPonyPromise

#PinkPonyPromise

This month there's a particularly poignant reason to turn pink, thanks to The Polo Ralph Lauren Foundation's social media campaign, says fashion blogger Emma Hosking.
Fashion Icons Exhibition

Fashion Icons Exhibition

From Dior to Chanel, the Fashion Icons exhibition has made its way to the Art Gallery of South Australia. Fashion blogger Emma Hosking attended the intimate preview event to discover more.
AFF: Behind the Seams

AFF: Behind the Seams

On a balmy Sunday evening at Hotel Richmond, eight of South Australia's leading fashion industry experts came together for Behind the Seams, as part of the Adelaide Fashion Festival. Each of them is taking the fashion world by storm - and all hail from Adelaide, writes Iona MacLean.
SA Designer Showcase

SA Designer Showcase

Emerging and established Adelaide designers launched their latest collections at the premier event on the AFF program, the SA Designer Showcase. See all of Phebe Rendulic's images and fashion writer Jaki Woods' wrap from the stellar night of fashion.
Myer Designer Workshop with Wayne Cooper

Myer Designer Workshop with Wayne Cooper

Wayne Cooper shared his fashion insights at a workshop held at the Myer Centre in Adelaide on Saturday. The rambunctious designer revealed all about his least favourite clients and what's on trend for the new season, says fashion writer Courtney Johanson.
AFF: SA Designer Showcase

AFF: SA Designer Showcase

Adelaide's fashion crowd gathered at the eerie but stunning Old Adelaide Gaol on Saturday evening to witness a runway show featuring local established and emerging designers. You Wore We Loved columnist Jaki Woods selects her favourite looks from the night.
AFF Launches in Refined Style

AFF Launches in Refined Style

The Adelaide Fashion Festival launched in refined style on Thursday evening at an invitation-only event for VIPs and sponsors, hosted by Governor Hieu Van Le and Mrs Le at Government House. See a few of our favourite looks from the night.
Laura Jayne the Label

Laura Jayne the Label

Ahead of tonight's SA Designer Showcase, emerging designer award nominee Laura Jayne Hanna of Laura Jayne The Label reveals a sneak peek of her new collection. Editor Lauren Zwaans takes five with the 19-year-old designer.
AFF: Variety on KWR

AFF: Variety on KWR

Adelaide Fashion Festival kicked off yesterday with Variety on King William. The iconic road was transformed to seat 650 guests for a fashion parade and four-course luncheon. See what You Wore that We Loved from the event.
Ashlee Graham: 'Flamingo Island'

Ashlee Graham: ‘Flamingo Island’

Featuring a fresh flamingo print and bursts of metallic bronze, Ashlee Graham's new collection 'Flamingo Island' has dropped. Fashion writer Jaki Woods chats with Graham about pretty pink flamingos and designing with Adelaide girls in mind.
Q&A: Emma MacGowan

Q&A: Emma MacGowan

Balancing school and modelling, 14-year-old Emma MacGowan is already making a name for herself in Melbourne and Adelaide. Fashion writer Jaki Woods chats with Pride Models' rising star.